Recently was informed that: nichiyu Mitsubishi and excellent Jiali with
estimated we first thought is Japan forklift industry in continuous integration.
From the MMH2014 years global forklift manufacturer before 20 ranking can see,
this acquisition is ranked sixth in the Mitsubishi lizhiyou forklift company and
ranked seventh and Jiali merger, new company ranking will rise to third place,
forming the top three Japanese brands occupy two seats of the situation. The
brands you see Toyota, BT, Raymond and China Taiwan tailift Tailift is Toyota,
and Mitsubishi, Nichi Yu, Nissan, Atlet, Braatt, TCM, UniCarriers and the
Chinese fork HCF belong to the brand of MITSUBISHI heavy industries.
In 2013 at the sixteenth session of the World Federation of industrial
vehicles meeting mentioned: because the population reduced the hollowing out of
the manufacturing industry, Japanese manufacturers restructuring trends, through
the restructuring of hope plays an important role in forklift truck
manufacturers in the world.
Merger motivation theory as the starting point is the competitive
advantage. Both through mergers and acquisitions to eliminate or control each
other to improve their competitive strength or enterprises through the gain
competitive advantages from external merger, or is two-way choice and generate
new competitive advantage, in general is to achieve two heads are better than
one.
Scale economy. From the point of view of cost, depending on how much size
can make the total cost of the enterprise, including the cost of the plant, we
often say that this is the reason to reduce the cost of production.
To reduce transaction cost. First of all, in the production process of the
fork lift truck need a large number of procurement of spare parts and spare
parts market is the supply of uncertainty, the quality is difficult to control,
after the merger produced the scale of production, reduce the purchasing cost
and uncertainty.
Research shows that: the world 500 enterprises all through asset pool,
mergers, acquisitions, equity participation, holding and other means to develop,
that is to say, mergers and acquisitions have become super conventional
development is an important way of enterprise. Forklift truck industry in China
at present there is no large scope of integration, of course, first of all is to
integrate others' advantages and integrate by others highlight is the key.
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